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Logo Made in Germany
presented by Logo BMWi
in cooperation with Logo AUMA


19 – 21 May 2015 – Shanghai, P. R. China

Meet 14 German companies

Welcome to the German Pavilion at China Beauty Expo 2015!

The 20th CHINA BEAUTY EXPO - International Beauty & Cosmetics

China Beauty Expo 2015
19 – 21 May 2015
Shanghai, P. R. China


WELCOME to the GERMAN PAVILION the German Window of Beauty at China Beauty Expo 2015.

German exhibitors are participating under the brand name made in Germany at China Beauty Expo Shanghai, the main business hub for the beauty and body care industry in China.

Cosmetics and Toiletries made in Germany continue to mean high standards of quality and innovation.

The high quality cosmetics, fragrances and toiletries made in Germany are highly appreciated by the customers of more than 200 countries, and increasingly by Asian consumers.

In Asia, Japan has been the most important market to date for the German manufacturers of cosmetics, fragrances and toiletries, followed by South Korea and China.

Like "Eau de Cologne" invented about 210 years ago in the famous German town Cologne (Köln), well-known herbal extracts recipes or highly appreciated beauty and body care category brands were created in Germany. Brands made in Germany of the cosmetic, toiletry and perfumery industry are among the most valuable brands and with long tradition and world-wide excellent reputation for its innovation and product safety concepts.

Consequently, beauty and personal care products made in Germany are increasingly appreciated by the consumers in China. German exports of beauty and body care products are increasing every year significantly.

There's no better way to boost your beauty and body care business in China:

NEW PRODUCTS made in Germany.

Come in and find out in the GERMAN PAVILION:

The quality of made in Germany designed at the leading edge of high technology and innovation.

Germany - the Quality Country.

The German exhibitors are looking forward to welcoming you in the GERMAN PAVILION hall E2.

Further information about the German manufacturers and distributors represented at China Beauty Expo is available at the Information Booth of the GERMAN PAVILION hall E2 Shanghai New International Exhibition Center.

The Federal Ministry of Economic Affairs and Energy (BMWi), the AUMA_ Association of the German Trade Fair Industry and finally the German Cosmetic, Toiletry, Perfumery and Detergent Association (IKW) wish all exhibitors at and visitors to China Beauty Expo 2015 much success.

Exhibitors at the German Pavilion


New solutions of equipment for foot care institutions
Booth number: E2B23

Azett GmbH & Co. KG
Dead Sea Salt Line
Booth number: E2C26

Mann & Schröder GmbH
sanosan baby care products
Booth number: E2E21

Constanta Cosmetic- und Hygieneartikel GmbH
Hair remover cream
Booth number: E2C28

bellmira cosmetic GmbH
Johanna Straub Body Effect Age Control Hand & Body Lotion
Booth number: E2C30

ERBE® INOX-EDITION - Made in Solingen
Booth number: E2B26

» View all German exhibitors and products

News & Innovations

Kneipp REGENERATION Facial Care launches in China
Kneipp "Regeneration with the power of nature" series is specially developed for mature skin. With unique pH 4.0 formula, this Regeneration Facial Series stimulates and supports skin natural regeneration. It provides gentle, comprehensive care with proven efficacy. The Unique active principle is...

New references - Johanna Straub Superior Hair Care & Pure Wellness
JS Superior Hair Care range - suitable for Asian hair: The Soothing Anti-Dandruff Line contains RUMEX ACETOSELLA, ADENOPHORA STRICTA ROOT and other natural plant extracts. Gleaming, dandruff-free hair and a healthy scalp. Experience the natural beauty of hair! The Balancing Line contains SMILAX ...

Classy appearance with self-sharpening effect The high-strength titanium nitrite coating of the ergonomically shaped stainless steel scissors isn’t just an optical highlight but also means outstanding resistance to wear. The coated surface is nearly as double as hard as the uncoated surfa...

» Further reading

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